Experiential Marketing News
Experiential Marketing News
Zeenah Vilcassim, CEO, Zomato Live talks to e4m about the growing relevance of events and immersive experiences and the promises they hold for brands Chehneet Kaur Apr 12, 2024 8:31 AM The Chief Marketing Officer of Pernod Ricard, Kartik Mohindra, spoke to e4m about the brand’s association with Fashion NXT festival and the need for alco-bev brands to do experiential marketing Chehneet Kaur Apr 2, 2024 8:24 AM This collaboration between marks a significant step towards revolutionizing the movie-watching experience e4m Staff Mar 8, 2024 12:25 AM Exhicon Events Media Solutions said that the relocation is in line with the company’s recent acquisition of the Pinewoods Golf Club e4m Staff Feb 29, 2024 3:59 PM Kumar spoke exclusively to e4m about the brand’s recent triumph at the 2nd edition of the Red Carpet Experiential Marketing Summit & Awards e4m Staff Feb 8, 2024 10:50 AM At the e4m Red Carpet Awards and Summit, emcees got on stage, not to host but to be a panellist this time and share their side of experiences Chehneet Kaur Jan 2, 2024 12:50 PM At the e4m Red Carpet Experiential Marketing Summit & Awards, writer and communication coach Gitikka Ganju engaged in a chat on the power and responsibility of communication in an omni-connected era Sohini Ganguly Dec 29, 2023 2:13 PM Dr Bhuvan Lall, author, producer and creative entrepreneur, spoke about the evolution of cinema and its impact on the society at the e4m Red Carpet Experiential Marketing Summit and Awards e4m Staff Dec 28, 2023 1:05 PM At the e4m Red Carpet Experiential Marketing Summit and Awards, a panel of experts gathered to discuss the Future Proofing of Venues – Adapting to Changing Event Trends and Preferences Sohini Ganguly Dec 28, 2023 10:26 AM Advertising and marketing industry veterans discussed the scope of using emotions to craft unique experiences for consumers at the e4m RedCarpet Experiential Marketing Summit Shantanu David Dec 27, 2023 2:59 PM Sachin Bansal, Chief Explorer & Founder, India City Walks, talks about the nitty-gritty of the consumer journey at the e4m RedCarpet Experiential Marketing Summit Paawan Sunam Dec 27, 2023 1:54 PM At the e4m RedCarpet Experiential Marketing Summit 2023, industry leaders from Spalba, Vibgyor Group and Tech XP talk about the challenges, opportunities and future that the event tech space holds Chehneet Kaur Dec 27, 2023 11:52 AM At the e4m RedCarpet Experiential Marketing Summit 2023, Sunil Chauhan, Founder of FabCafe & Chefs United, spoke about the growing field of the hospitality industry Tanzila Shaikh Dec 27, 2023 10:59 AM Bira 91, Lexus and Tanishq share their journey in developing an experiential marketing strategy that sticks with the consumer Chehneet Kaur Aug 17, 2023 8:18 AM Since her first event in 2005, she had hosted shows across the globe exchange4media Staff Jul 10, 2023 3:40 PM President EEMA wrote a special letter to highlight the immense contribution of the event community on ‘Event Managers Day’ exchange4media Staff May 31, 2023 3:08 PM The award ceremony will be held in July 2023 exchange4media Staff May 29, 2023 7:40 PM The agency was also among winners at the recently held e4m Neon OOH Awards exchange4media Staff May 28, 2023 12:41 PM The agency bagged a total of eight metals exchange4media Staff May 26, 2023 11:15 PM Its profit rose 21.4% from the year ago period helped by increase in demand for cigarettes and consumer goods exchange4media Staff May 18, 2023 4:39 PM The solution will be available in 24 languages and regional accents initially exchange4media Staff May 1, 2023 1:09 PM Fielddrive supports event organizers globally with sustainable solutions to delight their attendees with the best visitor flow management exchange4media Staff May 1, 2023 1:09 PM Graceburg, the co-founder of Canopy Event Tech, was speaking at ETL Las Vegas exchange4media Staff May 1, 2023 1:09 PM Over 80 top event tech companies showcase their latest offerings exchange4media Staff May 1, 2023 1:08 PM Swoogo believes in empowering anyone to bring people together, with mindfully designed event tech exchange4media Staff May 1, 2023 1:08 PM Making registration easy, leveraging QR codes, and social media promotion is crucial, says Schacht, the Director of US Sales at Eventsforce Solution exchange4media Staff May 1, 2023 12:11 PM Srinivas Mandyam named CEO of Tynker; Kelvin Chong takes over as Tynker CTO exchange4media Staff Jun 28, 2022 1:04 PM With the first-of-its-kind Picture in Picture innovation in Indian sports broadcast during the Roland Garros for Renault, Star Sports has opened a world of incredible possibilities for advertisers exchange4media Staff Jun 14, 2021 8:23 AM The ad aims to promote the bank’s existing Video Account opening Facility exchange4media Staff Jun 9, 2021 12:45 PM Expressing their concerns over a drastic dip in on-ground activities, industry leaders share that the second wave of Covid has brought uncertainty in terms of resuming business activities Ruhail Amin May 20, 2021 8:40 AM The consortium is a part of the ‘Medicine from the Sky’ project in collaboration with the Govt of Telangana, World Economic Forum, Niti Aayog and Healthnet Global exchange4media Staff May 13, 2021 5:45 PM As Tamil New Year is a celebration of all wonderful shades, the style guide ‘Tamizhnatin Vanna Puthagam’ captures perfectly everything this land offers – architecture, literature, culture & sport exchange4media Staff Apr 15, 2021 3:32 PM This partnership is in line with Nippon Paint’s other initiatives to beautify public spaces by painting them exchange4media Staff Apr 12, 2021 4:38 PM On the panel were Abhijit Iyer Mitra, Vivek Narayan, Subhajit Sengupta, Vivek Tyagi and Tarun Nangia exchange4media Staff Apr 5, 2021 8:49 AM The Forum’s founder, Sandeep Goyal said that this would be a study-group-cum-think-tank devoted to preserving the ‘brand-goodness’ of Chandigarh exchange4media Staff Mar 25, 2021 7:17 PM The elections are to be held on 8 April 2021 exchange4media Staff Mar 15, 2021 12:44 PM Spread over 23,000 sq.ft, the EC in Marathahalli, Bengaluru is the largest destination for home interior solutions in the country exchange4media Staff Jan 19, 2021 2:51 PM Guest Column: Swaroop Banerjee, COO Zee Live, says that after entertaining audiences with virtual shows, they are now working very hard to ensure the live business experience comes back Swaroop Banerjee Jan 13, 2021 8:31 AM With the government allowing physical events in a limited way, experiential marketing experts are hoping that 2021 can bring some good news Ruhail Amin Dec 17, 2020 8:06 AM The ISA Chairman, CEO, Secretary-General and other members of the Forum welcomed Neel to this role exchange4media Staff Dec 1, 2020 12:11 PM Gitikka recently begun her career as a Communication Coach with Communication Unwrapped which is all set to be launched online in December 2020 on Maven HQ exchange4media Staff Nov 20, 2020 12:44 PM A panel of industry heads shared interesting insights on how the experiential industry was adjusting to a new normal exchange4media Staff Oct 21, 2020 12:16 PM As part of e4m Red Carpet 2020, a panel of industry experts deliberated on the fundamentals of event technology exchange4media Staff Oct 19, 2020 12:45 PM At the e4m Red Carpet Experiential Marketing Summit, panellists discussed the impact of the pandemic on the experiential industry and the upcoming innovations in the space exchange4media Staff Oct 19, 2020 8:23 AM Abbas, Managing Director, Encompass and President EEMA, on the initiatives taken to get the experiential industry back on track and new strategies for the events ecosystem exchange4media Staff Oct 17, 2020 1:05 PM Sunfeast India Run As One galvanised 28 states and 8 union territories to cover 4 lakh kilometres through the virtual running and workout initiative exchange4media Staff Oct 14, 2020 12:49 PM The special event titled ‘India is an Event – We’re ready for Safe Events’ showcased simulated corporate event setup with necessary procedures & safety protocols for events exchange4media Staff Sep 23, 2020 3:09 PM EEMA released the guidelines to show authorities the live sector can reopen safely after months at a standstill exchange4media Staff Aug 28, 2020 4:37 PM The company has added support for multiple languages, enhanced user interface and audience engagement features in the new service exchange4media Staff Aug 24, 2020 3:32 PM The event aims to bring over 30k schools on its platform, reaching over 1 crore students exchange4media Staff Aug 17, 2020 2:55 PM Kipchoge expressed his support for the movement by stating that it will help the marginalised who are devastated by the pandemic and drive people to lead an active and healthy lifestyle exchange4media Staff Aug 14, 2020 5:00 PM The company expands ‘Store on Wheels’ concept through tie-ups with Borges International Group and Continental Coffee exchange4media Staff Aug 13, 2020 3:22 PM With the new initiative, the brand is crowdsourcing hacks that show how people are moving forward, resuming their routine activities, getting back to work or simply catching up with their friends exchange4media Staff Aug 7, 2020 1:14 PM The initiative is powered by GiveIndia and supported by Fit India and rests on the 3 pillars of Community, Social Impact & Wellness. exchange4media Staff Jul 31, 2020 4:14 PM Domestic tourism and local demand will rise, making India stronger and more powerful than before writes Vikram Lalvani, Chief Officer- Revenue Management and Sales, Sterling Holiday Resorts Limited exchange4media Staff Jul 7, 2020 6:00 PM Megha H Desai, Founder, TABHRASA, talks about the Covid-19 impact on the experiential industry and the road ahead exchange4media Staff Jul 7, 2020 3:00 PM We have trained ourselves to fight this pandemic, restructured arrangements to reduce touchpoints and maintain social distancing at work, writes Madhukar, HR Head, Ferns N Petals exchange4media Staff Jul 7, 2020 2:00 PM With the industry going through a new low in terms of business owing to the COVID-19 crisis, Abbas in this exclusive interview speaks about his vision for the industry and more exchange4media Staff Jul 7, 2020 1:30 PM We are built to be hungry for touch, exploration and interaction in-person and until physical events are back on track we need to innovate to thrive in the uncertainty, writes Rasheed Sait exchange4media Staff Jul 7, 2020 12:49 PM Read more news about Latest Advertising News, Marketing News, PR & Corporate Communication News, Digital News on Exchange4media. 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